Rod Hutchinson

Rod Hutchinson: legendary fishing baits

One of the most popular ranges of products on our site is the Rod Hutchinson range. They are some of the most popular products among anglers up and down the country. Trusted by many for over 40 years.

Producing the full range of fishing equipment from rods and reels, to bait and accessories, they’ve everything you need for your fishing adventures.

We stock the full range of Rob Hutchinson baits and additives including:

A brand you can trust

The Rod Hutchinson brand is renowned for ceaselessly pushing the limits of design, innovation and quality in their products. They are the leading brand in carp fishing and have been for a number of years. They work extensively with anglers to continually improve and develop their products. Their products are developed in the field, working with anglers to test and refine their product formulations in real-world conditions.

Rod Hutchinson

The Rod Hutchinson brand was founded and named after the great Rod Hutchinson himself, a legend in the carp fishing industry. Rod was best known as a successful author and credited with pioneering hair rig and particle fishing. He’s the closest thing carp fishing has to a ‘rock star’.

He also wrote ‘The Carp Strikes Back’ which was very successful on publication and is widely accepted to be the greatest book ever written about carp fishing. With this pedigree, the Rod Hutchinson products have a lot to live up to, and they do.

This knowledge and adventurous spirit of experimentation to find the right ingredients and innovations is still the ethos of the company today.

Angling advice

The Rod Hutchinson website is a great resource for new anglers and experts alike. Their news section is full of great hints and tips from some of the best anglers in the world as well as keeping you up to date on all the news on the sport. Their expert knowledge will mean that even seasoned pros are sure to find something they didn’t know.

There’s also a comprehensive FAQ section where you can find the answer to almost anything, from simple ‘how-to’ questions to more complicated queries.

Feature on ‘catch of the day’

There’s a strong community spirit around the Rod Hutchinson brand. This is evident on their website and social media accounts. They run ‘Catch of the day’, a section on their website which is dedicated to showcasing the success of their customers.

If you’re using Rod Hutchinson equipment or bait and land an impressive catch, send your details to them and you can be featured on their website, newsletter and social media accounts.

Supporting the Industry

Rod Hutchinson is committed to supporting anglers and the industry. Sponsoring anglers, competitions and environmental issues affecting the sport.